SELECCIÓN DE UN VIÑEDO PARA LA ELABORACIÓN DE VINO DE ALTA GAMA MEDIANTE EL PROCESO ANALÍTICO JERÁRQUICO (AHP)

Abstract

In this paper an application of the multicriteria decision making technique AHP (Analytic Hierarchy Process) is presented to select a vineyard to produce a high quality wine. The work has been done with the help of a wine expert, who acted as decision maker, and an AHP decision making specialist team. The whole process includes: the vineyards selection, the decision making criteria selection and analysis and its weighting process, the valuation of the alternatives and the aggregating priorities. A sensitivity analysis of the results are also carried out. Keywords: vineyard selection; multicriteria decision making; MCDM; analytic hierarchy process; AHP