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REVISIÓN DE LA HERRAMIENTA PERSONAS
(2017)
The knowledge about the user’s needs and stakeholders involved in the development of new products is one of the keys for the innovation. There are numerous tools to meet the real needs of consumers, to empathize with them ...
DISEÑO DE UN ARTEFACTO PARA EL FOMENTO DE LA MOVILIDAD URBANA EN BICICLETA
(2016)
This paper describes how MOTIVA-PRO guide was used to design a new device for the promotion of urban cycling. MOTIVA-PRO uses the structure of DBZ’s methodology in order to guide the reflection process regarding families’ ...
MOTIVA-PRO. INNOVACIÓN A PARTIR DE LAS MOTIVACIONES DE LOS USUARIOS
(2016)
For many years, design activity has been developed under problem solving perspectives. The basis of this relies on identifying users’ problems to solve them. However, to what extent users really ask for satisfying their ...