Listar por autor "Lidón López, Iván"
Mostrando ítems 1-9 de 9
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Aplicación de la metodología de diseño de servicios en el servicio de recogida de residuos y limpieza de Zaragoza
Samperio Fernández, Enrique; Díez Calvo, Susana; Heras Romanos, Elena; Gil Pérez, Ignacio; Lidón López, Iván (2019)Service Design is a discipline that focuses on the needs of the users and their experience throughout the service creating links between the different stakeholders involved. Zaragoza City Council has, among its competences, ... -
Creación de un algoritmo de medidas morfométricas de corderos para la automatización del pesaje mediante procesamiento de imágenes 3D
Samperio Fernández, Enrique; Díez Calvo, Susana; Heras Romanos, Elena; Lidón López, Iván; Rebollar Rubio, Rubén (2020)Nowadays, many of the processes carried out in livestock farms have been technified and automated, improving their performance and profitability. However, despite the fact that this technification has taken place in most ... -
EFECTOS DEL USO DE ELEMENTOS GRÁFICOS EN UN ENVASE ALIMENTARIO EN EL PROCESO DE CATEGORIZACIÓN Y GENERACIÓN DE EXPECTATIVAS
Gil Pérez, Ignacio; Rebollar Rubio, Rubén; Lidón López, Iván (2018)Several factors influence the purchase decision process of a food product, being the packaging one of them. The packaging of a product plays a key role attracting consumer attention and raising expectations. Hence it is ... -
GESTIÓN DE RIESGOS BASADO EN LA SUPERVIVENCIA, APLICABLE A PROYECTOS RELACIONADOS CON FACTORES MEDIOAMBIENTALES
Vidal Artal, Juan Francisco; Rebollar Rubio, Ruben; Lidón López, Iván (2016)Every project needs to be managed through the planning, implementation and control of its temporal phases, so that both their viability as optimizing the number of resources are used is ensured. The applicable methodology ... -
HACIA UN NUEVO ENFOQUE EN LA GESTIÓN DE RIESGOS. LA IMPORTANCIA DEL TRATAMIENTO DE LAS CAUSAS DE RIESGO
Rebollar Rubio, Rubén; Lidón López, Iván; Pérez Cebrian, Alfonso (2014)Projects are subject to an important degree of uncertainty since its inception. This uncertainty results into risks that will have consequences in it, preventing meeting its goals. These deviations suggest that risk ... -
Implementación del Diseño de Servicios para mitigar el efecto de las barreras a la innovación de la administración pública
Díez Calvo, Susana; Samperio Fernández, Enrique; Heras Romanos, Elena; Rebollar Rubio, Rubén; Lidón López, Iván (2020)Current companies have begun to set aside the industrial principles used in recent decades in order to move into a model where the engine are services. In this new situation, there is a need to introduce new methods that ... -
INFLUENCIA DE LAS IMÁGENES PRESENTES EN EL ENVASE EN LA PERCEPCIÓN SENSORIAL DEL CONSUMIDOR
Gil Pérez, Ignacio; Rebollar Rubio, Rubén; Lidón López, Iván; Martín Vallejo, Javier (2016)It is known that our perception of food depends on both the intrinsic and the extrinsic factors of the product. Therefore packaging is a key factor in how consumers perceive the product, so it’s essential to precisely know ... -
INFLUENCIA DE LAS VARIABLES DE DISEÑO DE LOS ENVASES (BOTELLA Y ETIQUETA) EN LA PERCEPCIÓN DEL CONSUMIDOR DE CERVEZA
Lidón López, Iván; Rebollar Rubio, Rubén; Martin Vallejo, Javier (2014)The design of packaging is a decisive factor in the perception that users have of the product before consumption. In these cases should know precisely what is the most suitable design for the image and values that brands ... -
LA RESPUESTA EXPLÍCITA E IMPLÍCITA DEL CONSUMIDOR ANTE LAS IMÁGENES MOSTRADAS EN UN ENVASE ALIMENTARIO: UN ESTUDIO EXPLORATORIO
Gil Pérez, Ignacio; Lidón López, Iván; Rebollar Rubio, Rubén; Minguez Zafra, Javier; Horna Prat, Eduardo (2017)Packaging is a key factor in the perception that consumers have of a product, so it is important to precisely know what the most appropriate design for the message that brands are intended to convey is. The use of images ...