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ANÁLISIS DE VARIABLES DEL ENTORNO Y SU EFECTO SOBRE LA CREATIVIDAD DEL DISEÑADOR
In the field of industrial design, success is often linked to the creativity of the designed product or that of the designer themselves. This is the reason for which there are numerous reports on the factors that can ...
Análisis de la representatividad de símbolos sobre sostenibilidad de producto, utilizando un equipo de eye-tracking
In product labelling it is common to find logos or symbols referring to different information aspects. Particularly, issues regarding sustainability and circular economy in product consumption are increasingly concerning ...
Influencia del uso de nuevas tecnologías de presentación de producto en su percepción: el conocimiento de responsables en venta online
In online sales there is no physical interaction with the product, so its perception depends to a large extent on the way it is displayed. Usually, product information is shown through photographs, images from different ...
DISEÑO EMOCIONAL EN EL DESARROLLO DE PROYECTOS DE PRODUCTOS DIRIGIDOS A NIÑOS
Emotional design address the way a product is perceived by the user, and the emotional response that this product will generate on him from his perception. This article addresses the complexity that introduces dealing with ...